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When guitar-driven rock ’n’ roll took over the music scene in the mid–1960s, the era’s trailblazers were equipped with Herco’s original nylon pick. By the end of the decade, nearly every guitar player was using them. Their smooth feel and warm sound appealed to the pros who were recording hit records and playing on the world’s biggest stages, while their widespread availability made it an easy choice for anyone wanting to learn to play rock guitar.

The list of greats who have used Herco picks over the years is extensive, and it includes Jimmy Page, Joe Walsh, Scott Gorham and Brian Robertson of Thin Lizzy, Pete Townsend, David Gilmour, Don Felder, Tommy Bolin, Rory Gallagher, and Gary Moore. The popularity of those picks endures today, with some artists—such as Keith Urban, Steve Jones, Gene Simmons, Billy Duffy, Troy Van Leeuwen, Don Felder, Eddie Van Halen, Wilco, Queens of the Stone Age, Nikki Sixx, and Madonna–having their own custom molds.

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